The promoter family has been leaders in the field of holistic and sustainable agriculture and education since 1800  with roots to cultivation and practicing Ayurveda. Since inception, the aim of the company has been to make available the best quality certified organic nutritional supplements,medicines, food and well-being products to the discerning customers while striving beyond WHO standards in all aspects.

Today the company owns 4 large estates amounting to over thousand acres of land holding, numerous farms and fully certified manufacturing facilities producing and marketing certified organic products in India and abroad.

Almost all the important herbs are cultivated in company owned lands to ensure high standards of purity.